Regent and wedding dresses in satin and lace for guests to essential staff

Satin & Lace Bridal Boutique donated 25 wedding dresses to The Regent.

By Lily Belcher

The Regent, a wedding venue in Riverview, is now accepting nominations for its wedding dress giveaway for healthcare workers at Brandon Regional Hospital until Wednesday, September 1.

Shannon Keil, the executive director of The Regent, originally planned a wedding dress scavenger hunt before the coronavirus hit and was forced to revise her plans to donate 25 wedding dresses to local brides. This review produced the wedding dress gift to healthcare workers, who dedicated their time and skills to helping patients during the coronavirus.

“Getting married is a dream event for everyone,” said MEFMedia President Maureen Famiano. “Choosing the perfect dress can be daunting and expensive.”

The 25 wedding dresses, ranging from $600 to $1,200 each, were donated to The Regent by Satin & Lace Bridal Boutique in Riverview. The Regent’s Wedding Dress Gift will ease the stress that can come from finding a wedding dress for first responders engaged in the fight against the coronavirus. Brides-to-be can be nominated by colleagues, families or community members who know a bride at Brandon Regional Hospital looking for their dream dress.

“We were trying to decide who would be deserving during all of this and we felt that the healthcare workers, who had been in the hospital dealing with a lot of loss and caring for people, [would be the best candidates for the wedding dress giveaway]“, said Keil.

Nominations for the gift can be emailed to Keil with 500 words or less about what makes their nominee special and why they deserve a wedding dress from The Regent. Recipients of the gowns will be selected by a panel of impartial members of the community who are outside of The Regent, Satin & Lace Bridal Boutique and Brandon Regional Hospital, meaning selections will be based on nominations only. .

Contest winners will be selected in mid-September and attend an event to choose their perfect dress. Keil hopes these dresses will go to deserving first responders to express the community’s appreciation for them and share hope with brides-to-be.

For more information on the Regent’s Wedding Dress Gift, contact Keil at 571-2494. To submit an application, email Keil at

Michelle J. Kelley